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Heuer bund serial numbers1/20/2023 ![]() ![]() The new regulation comes at a time when the Swiss luxury watch industry finds itself at a critical impasse due to dynamically changing consumer demands in Asia and a volatile global economy, so the impact of any change to this industry will be felt more keenly than in a period of relative calm. On January 1, 2017, a new regulation will go into place concerning what qualifies a watch as “Swiss Made.” You see, in the eyes of Swiss regulators and many consumers, previous regulations, which required at least 50% of a watch’s value to be realized in Switzerland have been abused by lower-cost manufacturers who have been producing watches that are, legally-speaking, “Swiss Made” without upholding the implicit manufacturing standards expected to go with it. ![]()
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